Google News

Google to boost mobile-friendly algorithm this May

Posted March 17th, 2016 by Tim Lancaster | Google News | No Comments

For all of you that have updated your website to be mobile friendly, CONGRATULATIONS! You’re ahead of the pack! Google announced increase in mobile-friendly update factors, but don’t expect another Mobilegeddon. Source: Google to boost mobile-friendly algorithm this May

Top 5 SEO Mistakes

Posted April 29th, 2013 by Tim Lancaster | Google News, Internet Marketing 101 | No Comments

Matt Cutts, Google’s head of search spam, lists off the top five SEO mistakes. He says these are not the most damaging mistakes, but rather, the most common mistakes. Not having a crawlable domain or Not having a website Not including your target keywords on the page. His example is: don’t only include, “Mt. Everest Height” but think about how people search. How high is Mt. Everest? Create compelling content and focus on marketing your site. NOT just link building. Add a focused title and meta description for your most important pages Not learning enough about SEO and how to improve your site by…

Google Authorship Review

Posted March 7th, 2013 by Tim Lancaster | Google News | No Comments

By creating a Google+ profile and linking our client’s website, we were able to stand out in the listings. Not only does this create trust for their visitors, Google Authorship provides a face for their business. It doesn’t hurt to be #1 in the search. Dog Eat Dog Designs gives Google+ authorship a thumbs up. Here’s how we did it: Sign up for Google Account Connect your account with Google+ Authorship Add your Rel Author Tag in the Head tag on each page of your site, using your unique Google+ ID number. <head><link rel=”author” href=”https://plus.google.com/GOOGLE+ID#“/></head>

Google Instant: Faster Than You Are?

Posted February 24th, 2012 by Tim Lancaster | Google News | No Comments

Says Cutts, about Google Instant, Google typically returns search results in milliseconds, but it takes several seconds for you to type a query. In other words, the limiting factor on a typical search is you. No wonder everyone’s so worried about keeping up with Google Instant! You can bet we’ll be watching over the next few months to see what the true impact of this launch is on the search marketing and direct advertising fronts, both of which Google has dominated in recent years.

Instant Reactions

Posted February 24th, 2012 by Tim Lancaster | Google News | No Comments

Some people are concerned about the impact Google Instant will have on ads and sponsored links at Google, and the chorus of search-engine commentators has been debating whether “Google Instant will kill SEO”, a concern that seems to accompany every major change that Google rolls out … Despite some negative early press, Google seems confident that streaming search results is a good approach, as the head of Google’s web spam team Matt Cutts explains in a blog post the day of Google Instant launch.

Goo.gl URL Shortener Goes Public

Posted February 24th, 2012 by Tim Lancaster | Google News | No Comments

It hasn’t even been three weeks since Google rocked the boat by streaming search results with Google Instant, but the Big G is back in the news with another new toy for the surfing public: their very own URL shortener, goo.gl, has gone live. What advantages does goo.gl have over existing URL shorteners? Speed, stability, and security, according to Google’s announcement at their Social Web Blog. No doubt those claims are true, and the convenience of archiving shortened URLs through a pre-existing Google account is appealing, but does Google have ulterior motives in jumping into such a well-established market for…

Google TV Sneak Preview

Posted February 24th, 2012 by Tim Lancaster | Google News | No Comments

After Google conquered the Internet and shouldered into America’s notoriously closed cell-phone industry, they announced plans to take over TV too at Google I/O (Google’s developer conference) this May. Yesterday, five months after that ambitious announcement, the Google TV team released a list of content partners that should impress any television watcher: Turner Broadcasting NBC Universal HBO The NBA Amazon Netflix Google also released this video sneak-preview of the Google TV service they intend to offer soon:

Google Updates Algorithm

Posted February 24th, 2012 by Tim Lancaster | Google News | No Comments

Google announces a change in their algorithm, which now affects a visitors search results. With this algorithm update, now a user might see three or more results from a single domain. Think about seeing your company’s brand ALL over the 1st page of Google! Today we’ve launched a change to our ranking algorithm that will make it much easier for users to find a large number of results from a single site. This is going to allow for more deep linking of a single domain. We’re always reassessing our ranking and user interface, making hundreds of changes each year. We…