Instant Reactions

Posted by Tim Lancaster | Google News

Some people are concerned about the impact Google Instant will have on ads and sponsored links at Google, and the chorus of search-engine commentators has been debating whether “Google Instant will kill SEO”, a concern that seems to accompany every major change that Google rolls out …

Despite some negative early press, Google seems confident that streaming search results is a good approach, as the head of Google’s web spam team Matt Cutts explains in a blog post the day of Google Instant launch.

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